
Measure the texture of snacks
Allow us to demonstrate the diversity of options available to you when it comes to measuring the texture of snacks using a Texture Analyser.

Why measure the texture of snack food ingredients and finished products?
The measurement of texture in snack food products serves as a fundamental tool for systematically evaluating and optimising the quality, sensory attributes, and manufacturing processes of these ubiquitous treats.
Texture analysis provides quantifiable data on attributes such as crunchiness, crispiness, chewiness, and mouthfeel, facilitating a rigorous examination of snack food textural properties.
This analytical approach not only informs the refinement of product formulations and processing methodologies but also plays a pivotal role in ensuring uniformity and consumer satisfaction. Texture is a leading driver for taste perception and a marketable feature, particularly for snack products. Creating an amazing texture in your snack food will provide enormous interest to the consumer but one thing is for sure, if you’ve created a signature texture in your product you’ll want to make sure that it remains consistent.






How a Texture Analyser can be applied to snack product texture measurement?
Texture is a defining factor in the consumer experience of snacks, influencing satisfaction and repeatability of purchase. Here's how a Texture Analyser can be applied:
- Texture profiling: From crispy chips to chewy fruit bars, different snacks possess distinct textural characteristics. The Texture Analyser quantifies these properties, such as crispiness, hardness, or chewiness and creates a signature texture profile. New snack concepts or ingredients can be thoroughly tested for texture, ensuring they meet consumer expectations before market launch.
- Formulation testing: When adding additives to enhance flavour, changing ingredients or their ratios or introducing new ones, it's essential to know how these changes affect the final product's texture. The Texture Analyser aids in perfecting the formulation to achieve the targeted textural profile without compromising the snack’s mouthfeel.
- Effects of processing: Cooking methods, like frying or baking, impact a snack's texture. Texture analysis can optimise these methods for the best textural outcome.
- Moisture retention: For moist snacks or those with fillings, understanding how they maintain moisture over time and its impact on texture.
- Quality assurance and control: Texture consistency is paramount in snack production. Regular analysis ensures each batch aligns with the desired textural standards and is consistent across different production facilities.
- Shelf life assessment: Over time, some snacks may lose their crispiness or become harder. Analysing these changes throughout storage provides insights into product shelf life and storage conditions.
- Packaging interactions: Some packaging, like vacuum-sealing, might impact a snack's texture. Analysing these interactions informs packaging decisions.
- Sensory feedback integration: Merging sensory panel feedback with objective texture data allows for a comprehensive understanding of the product, informing recipe or process tweaks.
- Claims substantiation: If a product is marketed with textural claims, like "extra crunchy" or "soft-baked," the Texture Analyser provides the empirical data to substantiate these assertions.
- Comparative analysis: Manufacturers can objectively compare their snack's texture to competitors', revealing areas for potential differentiation or improvement.
In a nutshell, the role of a Texture Analyser in the snack industry is pivotal. It not only ensures the production of high-quality snacks that consumers love but also assists manufacturers in innovation, ensuring they stay ahead in the competitive market.
Typical measurements
Snack foods come in a variety of forms, and their textural attributes play a crucial role in consumer acceptance and preference.
Here are the primary texture properties a Texture Analyser can measure for snack foods:
Crispiness/crunchiness
Measures the force and sound produced when breaking the snack. It's a key attribute for chips, crackers, and many brittle baked snacks.
Fracturability/brittleness
Quantifies the force or energy needed to break or shatter the snack, significant for delicate products like thin chips or wafers or those with layered textures.
Adhesiveness/stickiness
Assessing the stickiness of snacks, especially relevant for gummy or chewy snacks. Can assess the propensity of to adhere to itself, relevant for certain clusters or bars, or to the teeth.
Extensibility/elasticity
Measuring the extensibility of e.g. tortillas involves evaluating their ability to stretch and elongate without tearing or breaking to assess its stretchability.
Consistency
Measures the ability of a product such as ketchup to flow which is crucial for how it will pour, spread or flow out of an orifice.
Hardness/firmness
Evaluates the force needed to compress or bite through the snack, relevant for products like nuts or hard pretzels.
Springiness/resilience/elasticity
Measures how quickly a snack returns to its original form after being compressed, relevant for spongy snacks.
Spreadability
Measures the energy or force to extrude the sample in a specific manner which indicates the ease of its spreading.
Hinge strength
Measuring the hinge strength of taco shells involves applying a controlled bending force to the taco shell and measuring the force required to cause a crack or break along the hinge.
Toughness/tensile strength
Measuring the toughness of pizza crust or tortillas involves evaluating the force to withstand deformation, tearing, or breaking when subjected to mechanical stress.
By determining these properties with a Texture Analyser, manufacturers can optimise formulations, processing, and storage to produce snacks with the desired texture. This also aids in maintaining product consistency, ensuring a repeatable pleasurable eating experience for the consumer.
Typical product test and graph
Case studies
Whether its providing the solution for the University of Leeds to measure crunchiness, allowing Bahlsen to measure crunchiness of their biscuits or offering a method for Cornell University to file their patent measuring the textural properties of pomace puffs, a Texture Analyser is adaptable and flexible in its application to measure the bespoke texture of your product and then enable its quality to be controlled in your manufacturing to guarantee consistency and customer satisfaction.
With deep expertise in snack product texture analysis, we’re well equipped to support innovation in this sector – just ask our customers.
Probes and attachments for measuring the texture of snack food products
A wide range of probes and attachments can be integrated with our instruments, allowing testing to be precisely adapted to the material or product under evaluation. Applications include the Triple Ring Cutting System to compare popcorn textural properties, extrusion tests to assess ketchup consistency or a Crisp Fracture Support Rig employed to measure the crunchy/crispy nature of potato chips.
Over the years, we have collaborated with leading scientists and organisations to design and refine attachments that meet highly specific testing requirements such as the Ice Cream Cone Support Rig, the Pizza Tensile Rig and the Acoustic Envelope Detector for the extra dimension of sound measurement.
The examples provided illustrate a selection of specialised attachments and commonly performed measurements within this application area. This list is not exhaustive; a wide range of additional options are available for the testing of snack products. All instruments in the Texture Analyser range can be used to perform the tests described.

Tortilla/Pastry Burst Rig

Crisp Fracture Support Rig

Spreadability Rig


Kramer Shear Cell – 5 Bladed

Miniature Kramer/Ottawa Cell

Triple Ring Cutting System

Pizza Tensile Rig

Craft Knife Adapter and Blades

Universal Sample Clamp (and Back Extrusion Rig)

Ice Cream Cone Support Rig

Acoustic Emission and Video Capture/Synchronisation
Test methods
Exponent Connect software includes a comprehensive range of test methods for snack food products, all instantly accessible at the click of a button. We streamline your texture testing process, ensuring faster access to methods and ready-to-use analysis files for your product properties.
Using the Texture Analyser for new snack ingredient and product ideas
The snack industry is continuously evolving, driven by consumer demands, emerging health trends, and innovative technologies. Here are some of the newer ingredient and product ideas in snack product research, development, and production and a typical academic reference to show how the Texture Analyser has already being applied:
Alternative proteins
Snacks made from plant-based proteins like legumes (pea protein crisps), nuts, seeds, and even insect protein (like cricket flour bars).
Probiotic and prebiotic snacks
Products infused with beneficial bacteria or fibres that support gut health.
Keto and low-carb
Snacks specifically formulated for those on ketogenic or other low-carb diets.
Upcycled snacks
Made from ingredients that would otherwise go to waste, like spent grain from beer production or imperfect fruits and vegetables.
High protein and energy snacks
Products like protein bars or balls, made from whey, soy, or plant proteins, targeting active consumers.
Plant-based and vegan snacks
Jackfruit or mushroom-based jerky. Dairy-free cheese puffs or crisps.
Adventurous textures
Unique mouthfeels, such as snacks that pop, fizz, melt, or have an unexpected crunch.
Hybrid snacks
Combining two popular snack types into one, e.g., cookie-brownie hybrids or pretzel-cracker combinations.
Grain-free and gluten-free options
Snacks made from almond flour, coconut flour, cassava, or chickpea flour to cater to dietary restrictions.
Functional snacks
Snacks that offer additional benefits, like snacks fortified with vitamins, minerals, or adaptogens for stress relief.
Alternative vegetable snacks
Chips or crisps made from vegetables other than potatoes, like beetroot, zucchini, or kale or using unconventional ingredients like seaweed, Brussels sprouts, or chickpeas.
Clean label and minimal ingredients
Products with simple ingredient lists, devoid of artificial additives, aligning with consumer demands for transparency.
Reduced-sugar and natural sweeteners
Snacks sweetened with monk fruit, stevia, erythritol, or other alternative sweeteners.
CBD and cannabis-infused snacks
(Where legal) Snacks infused with CBD or other cannabis derivatives for relaxation or potential health benefits.
Ethnic and global flavours
Snacks inspired by international cuisines, offering unique flavours and textures.
With the boundaries of snacking expanding, there's a wide realm of possibilities for new ingredients and innovative products to cater to the evolving needs and tastes of consumers.